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October 2019

What Makes BluSol Great

What Makes BluSol Great

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BluSol is a lot more than just an insole. There is a lot of history that goes into it and for those of you that don’t know, this will be a great opportunity to share. What will be shared today is not only what we are today but what humble beginnings we came from. To really understand someone you want to know about their upbringing, their interests, and why they do what they do.

Our History

The founder of BluSol is Rob Becerra. In 2008 while coaching at Stanford University he became the Director of Coaching of the Palo Alto Soccer Club. The club trained and played most of the games on turf fields. When it was hot outside the turf would heat up and he noticed players walking on their tippy-toes, heels, standing on one leg and pouring water on their feet. The water only complicated the issue because now the players’ feet were hot and the water on sweaty feet led to blisters. Years later he had children play soccer and they had the same issue. He wanted to protect his children’s feet. This was the motivation needed to find a solution. Rob began to use different materials with a crockpot to test the temperature. With motivation backed by his family, he developed BluSol into what we can all see today.

What We Are Today

Because of our history, we have always been a family business. Rob is fired up to say that the BluSol Heat Shield Insert works. It helps prevent feet from burning. The results vary based on the outside temperature, the temperature of the surface and the type of footwear you are wearing. However, the BluSol Heat Shield Insert helps prevent your feet from burning. It was originally designed for athletes and cleats, but now it can be used in a huge variety of ways. These insoles can and will help everyone not burn their feet. 

This product and this company will help people, families, and kids. Rob was motivated as a coach and a father to help his kids feel better and play better which later became a company to fill a need. If you have questions please feel free to read more of the story here, https://blusol.wpengine.com/our-story/ and contact us well. We want to help you control the heat inside your feet.